I was approached by EFES - Artıbir to illustrate an artwork for Keyfe +1 campaign, celebrating the kind of moments that make everything better, especially when shared with good company and a cold beer.
As someone grow up in Antalya, this scene came to me instantly. It’s a familiar sight for anyone who’s grown up in a seaside city: grabbing a few drinks, heading to the coast at sunset, sitting on the grass with friends, no chairs, no plans, just good vibes.
I wanted to draw that feeling of being surrounded by people you’ve missed, catching up until it gets dark, with music, snacks, and shared stories. A tribute to the kind of gatherings we’ve all longed for especially after long stretches apart.